Style River

Rebranding the veteran online department store.

Service

Art Direction / Marketing / UI

Client

Style River

Year

2017/2018

Web & Mobile

Defined and communicated information hierarchies, navigation flows and interactive behavior through visual design.

Developed wireframes. Made improvements in existing products and designed interfaces from scratch.

Art Direction 

Directed all of the creative aspects of the look book and editorial photoshoots.   

Managed in-house production team which included -  photographers, stylists and retouchers.